This July, Greenworlder, the global social media platform for sustainability and Plastic Free July, a worldwide movement, have joined forces to declare war on plastic pollution and inspire millions more to be a part of the pollution solution.
Plastic Free July is an award-winning campaign that offers ideas and resources to help people across the globe reduce single-use plastic waste in their everyday lives.
With 100+ million participants in 190 countries, the movement has inspired participants to make a small change that collectively makes a massive difference to their communities.
Established by Plastic Free Foundation, the not-for-profit stops approximately 300 million kilograms of plastic polluting the environment annually. As their flagship initiative, participants of the 2022 Plastic Free July campaign reduced non-recoverable landfill waste by 1.7 million tonnes, recyclable waste by 0.9 million tonnes, and plastic consumption by 0.3 million tonnes.
The partnership will allow all participants of both platforms to cross-pollinate ideas and share their progress, challenges, tips, photos and videos of how they are reducing plastic waste.
Participants have the opportunity to connect and establish relationships with like-minded individuals globally.
Chief executive of Greenworlder Daniel Klemetz, said he hopes that through the partnership, more people will commit to reducing plastic pollution.
“We were inspired by the impact the Plastic Free July campaign has had on encouraging millions to tackle plastic waste and refuse single-use plastic products. Having similar values and beliefs, it only made sense for us to join forces to connect their community with ours,” he said.
Plastic Free Foundation founder and managing director Rebecca Prince-Ruiz said Plastic Free July is an opportunity for everyone to take action.
“By sharing ideas and solutions we can take small steps together that can add up to make a big difference. Through this partnership we are delighted to connect our communities to build a community of changemakers taking action for a world without plastic waste,” she said.
