VU study shows importance of flexible uniform policies on women in sport

St Albans VU campus. (Damjan Janevski) 266312_04

By Molly Magennis

A study led by a team of researchers at Victoria University (VU), has confirmed that in order to best keep women and girls involved in sport, they should be allowed to choose their own uniforms.

The study ‘What Girls Want in Sport Uniforms’, was funded through the Victorian government’s Change Our Game initiative, and was guided by Professor Clare Hanlon from VU’s Institute for Health and Sport.

It follows an initial phase one study of more than 300 Victorian girls aged between 12 and 18, which helped to pinpoint which uniforms make girls feel comfortable and confident when playing sport.

The second phase of the study specifically focused on case studies who played netball, swimming or cricket.

It found that flexible policies and rules around uniforms increased women and girls’ comfort and desire to play sport.

Of those surveyed, 48 per cent agreed that flexible uniform rules made them want to continue participating in the sport, and 20 per cent agreed it allowed them to perform at their best.

Professor Hanlon said these case studies provide evidence on exactly how flexible sports uniforms positively impact young girls and women.

“It encourages girls and women to stay in sport and in these cases, increased their enjoyment in swimming or playing cricket or netball,” she said.

“Clearly not one ‘style’ fits all team members or individuals so there is a need for consistent flexible uniform policies/regulations across sport in all Associations – one that is actively promoted and educates and encourages member clubs to embrace.”